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WhatsApp is currently testing a new feature that could change the way we communicate – but is it really what your business needs?

Meet WhatsApp’s self-destructing voice note feature. You record a voice note, send it, and then…it vanishes into thin air. No chance to replay, no option to save or forward. It’s here one moment, gone the next.

This new feature, called ‘View Once,’ is being touted as a “new layer of privacy” by Meta.

But before you get too excited, let’s take a step back. Is this really the best tool for sharing sensitive business information? Think about it. Yes, the voice note disappears after being listened to once, which could potentially reduce ‘the risk of your personal or sensitive information falling into the wrong hands.’ However, doesn’t the idea of a vital piece of business info disappearing after one listen sound a bit…risky?

Let’s face it, WhatsApp is great for casual chats and catching up with friends, but when it comes to business communication, there are better, more secure options out there. Business-specific collaboration apps, for example, offer features designed specifically for secure data sharing and team collaboration. So while WhatsApp’s new feature may sound enticing, it might not be the best fit for your business needs.

In short, while WhatsApp’s self-destructing voice notes feature is an interesting addition, it’s essential to remember that not all that glitters is gold. For secure, reliable business communication, stick to tools made for the job. After all, you wouldn’t use a hammer to fix a computer, would you?

So, what do you think? Will you be trying out this new feature? Or would you like some help finding a more suitable business-specific app?

#WhatsApp #NewFeature #BusinessCommunication

https://www.techradar.com/computing/software/whatsapp-is-testing-a-new-self-destructing-voice-messages-feature

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